Content Creation & UGC
UGC + Content Creator
Los Angeles / Orange County — willing to travel
I'm a content creator and UGC storyteller creating engaging, experience-driven content across lifestyle, beauty, travel, hospitality, and wellness. I believe the best stories are experienced—not simply told.
With a background in PR and communications, I blend creative storytelling with strategy to create authentic content that connects brands with their audiences and invites them to experience the story for themselves.
Interested in rates, a collaborated campaign, or an event feature? Contact my brand collaborations email!
Brand CollaborationsBrands & Organizations I've Worked With
Beauty + Skincare
Clinique
A UGC partnership with Clinique built around real, everyday skincare habits rather than a polished ad. I wrote, shot, and edited a multi-part series (starting with "Week Reset") showing my actual routine — positioning the brand inside a lifestyle instead of a pitch.
Harper's BAZAAR Korea
A collaboration with Harper's BAZAAR Korea bringing an editorial fashion/beauty voice to short-form video — translating a legacy print title's aesthetic into content built for Reels.
BiotechBeauty
UGC content for BiotechBeauty's BiomeBlush in Peony Proton — written and shot to feel like a genuine recommendation rather than an ad, aimed at driving trust-based consideration.
Technology
JBL Audio
As a JBL Campus Ambassador, I created ongoing content connecting the brand to campus life at USC — positioning JBL audio products inside real student moments (game days, studying, social life) instead of product-only shots.
Fashion
Princess Polly
A UGC campaign with Princess Polly styling pieces into a "get ready with me"-style video — built to feel native to the platform and drive traffic to specific product links.
USC Student Life
Trojan Pride
Personal content celebrating USC school spirit and student identity — part of a broader thread of USC-life storytelling that resonated well beyond my immediate following.
Game Day
My favorite-day-of-the-week series capturing USC football game day culture — this one became my best-performing piece of content to date (117K views), showing how personal, unscripted storytelling can outperform branded content.
Events
Create & Cultivate Festival 2025
Coverage of the Create & Cultivate Festival — a creator/entrepreneurship event — capturing the panels, energy, and community from a first-person, on-the-ground perspective.
Swim & Social
Lifestyle content from a swim/social event, blending personal storytelling with the kind of aspirational-but-accessible content brands look for in event recap UGC.
LA Memorial Coliseum Centennial
Content marking the LA Memorial Coliseum's 100th anniversary and the "We Came to Bring The Fire" release — tying personal USC pride to a major historic Los Angeles landmark moment.